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Post by rubi0000 on Dec 16, 2023 21:18:32 GMT -6
The fact that it allows you to reach the deep emotions of consumers by analyzing their neurobiological reactions. These are interesting issues that are very useful when planning effective promotional activities on the Internet. Definition of neuromarketing Neuromarketing involves using the achievements of neurobiology to optimize marketing activities. Neurobiology itself focuses on the human nervous system subjecting it to comprehensive research. The aim of neuromarketing in turn is to gain knowledge about consumers' deep Phone Number List purchasing motivations. It allows you to determine how recipients of advertising messages react to the content provided to them. The results of neuromarketing research can verify. Or supplement focus studies and surveys. They also provide excellent support for analyzing user behavior on the website. The origins of neuromarketing can be traced back to when a study managed to explain why despite Pepsi's better results in blind taste tests consumers were more likely to choose Coca Cola instead. It turned out that the red brand evoked stronger emotions resulting from the advertising content created.
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